Foodpairing
Better Products, Faster
Foodpairing helps companies to develop new concepts and formulations through AI and machine learning. We accelerate product development by connecting the correct data, insights, and algorithms.
Foodpairing
Better Products, Faster
Foodpairing helps companies to develop new concepts and formulations through AI and machine learning. We accelerate product development by connecting the correct data, insights, and algorithms.
We master five knowledge domains
Flavor & Sensory Science • Consumer Insights • AI & Machine Learning • Culinary Expertise • Botanical, Food & Plant Expertise
Our solutions
For marketing teams
Concept development for line extensions
Portfolio optimizations
Flavour forecasting
New market validation
Competitor mapping
Product insights & pairings
For R&D teams
Core product reformulations
Technical formulation brief
White space analysis
The challenges we help CPG companies with
Product concept ideas and validation
• What are highly appealing and differentiating concepts targeted to my specific target audience?
• How can I attract new consumers to my brand?
• Which concepts should I launch and why?
• Which new concepts can I launch within regulatory requirements?
• Which of my current concepts offers the most potential to engage my target audience?
Understand your products and find interesting combinations
• What are the differences and similarities between my products?
• Which ingredients pair with my core product?
• What flavor combinations are gaining traction?
What interesting and unique flavor combinations are becoming popular to
create innovative and differentiated products?
Get detailed level insights down to precise formulations
• How can I improve existing products to increase the liking?
• Which sample, new formulations, or prototypes from a flavor house would perform the best?
• Which sensory descriptors drive the liking? Please provide insights.
• What is my ideal flavour profile?
