Proef! – MVP, Product Development and Taste/Learn events; 20 minute free consult

Brand: Proef!

Co-create with Proef! Contact us for (minimal viable) product development or taste and learn events.

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Proef! – MVP, Product Development and Taste/Learn events; 20 minute free consult


We offer all kinds of services, from developing new products to coaching for start-ups.

Co-creative Product Development
One of the foodlab’s key values is co-creation. You come with the idea and concept and Proef puts his professional knowhow as a food developer to your disposal for further prototyping your product or start-up. Additionally, co-creation also means building a community platform to accelerate your business plan. To fasten the route to market Proef also focuses on R&D and particularly on accelerating the process to prototyping. The one-stop shop approach used by Proef gives members the opportunity to develop a product efficiently and optimally.

Minmial Viable Product
Are you a start-up looking for funding or a company looking for product discovery & engagement? Your first ‘customer’ is sometimes not who you think. Times are changing. Your first customer might be an investor or your board/department head. Elevator pitches are so 2022. We introduce the ‘Elevator Bite’. A Minimal Viable Product or prototype sprint to make your first customer drooling for more. Contact us for more details.

Taste & learn events
The test kitchen at the foodlab is fully adapted to organise tastings and quali tests. Proef will bring in the guinea pigs acting as co-makers and you receive the feedback you need to improve your product.